Anna Vo
MIR Digital Solutions
02/2022 - 05/2023 | Vaughan, ON
Unlock Your Business With Certified Excellence - MIR Digital Solutions is a global cloud-services and systems integrator, specializing in comprehensive ERP, CRM, Cloud and Business Intelligence consulting services, software implementation, licensing, customization, maintenance and support, and systems integration to align business technology with growth plans.
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Executed a 1-month B2B customer acquisition campaign focusing on driving cloud migration awareness by leveraging SEO, website optimization, email marketing, SEM and social media that resulted in 7000 website impressions and an improved 15% conversion rate.
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Increased online traffic and significantly improved sales lead engagement through developing converting landing pages, targeted email nurturing campaigns and trade show logistics with strategic partners of Microsoft, RedHat…
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Collaborated with sales, product, and leadership teams in creating customer-facing materials of case studies, thought-leadership blog posts and emails, boosting qualified leads by 20% and reducing website bounce rate by 40%.
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Developed and executed regular marketing audits, market research by using SEMRush, Google Analytics, Mailchimp, to analyze performance of various digital marketing campaigns and 50+ competitors in the same domain.
Tools: Sanity CMS, Mailchimp, Meta Business Suite, LinkedIn, Google Ads, Google Analytics, Google Search Console, SEMRush, ZoomInfo
Digital Marketing Specialist
Social Media


Website
SEO
External Linking

Partners
TimeIt

TimeIt is a SaaS timesheet tracking mobile application in which field service employees managers, business owners can use to automate their time tracking and invoice generation processes.
As a Digital Marketing Specialist on the team, I helped manage and implement organic marketing and paid media strategies to help promote the app to the potential target users.



















