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What Marketers Should Learn from Spotify Wrapped Campaigns
Spotify has without a doubt one of the most innovative interactive campaigns in the world, utilizing data strategically. From what I have...
Anna Vo
Nov 5, 2021
1 min read
Spotify's Competitive Advantage in Using Memes in Global Campaigns
It gets excited every December when Spotify launches a new year of its Wrapped campaign. Beginning in 2017, the brand established a...
Anna Vo
Oct 29, 2021
1 min read
[Infographic] Spotify for Artists - a universal "Ecosystem" magnet that attracts music artists
Spotify launched its Artists features to help artists promote their music more effectively. For more information, see the infographic!
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Oct 23, 2021
1 min read
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![[Infographic] Spotify for Artists - a universal "Ecosystem" magnet that attracts music artists](https://static.wixstatic.com/media/9a206d_1fe271060a8a40b7be6dccd63fb046ea~mv2.jpg/v1/fill/w_630,h_473,fp_0.50_0.50,lg_1,q_30,blur_30,enc_avif,quality_auto/9a206d_1fe271060a8a40b7be6dccd63fb046ea~mv2.jpg)
![[Infographic] Spotify for Artists - a universal "Ecosystem" magnet that attracts music artists](https://static.wixstatic.com/media/9a206d_1fe271060a8a40b7be6dccd63fb046ea~mv2.jpg/v1/fill/w_630,h_473,fp_0.50_0.50,lg_1,q_90,enc_avif,quality_auto/9a206d_1fe271060a8a40b7be6dccd63fb046ea~mv2.jpg)